PEEK — PRIVACY POLICY Chilli Digital t/a Peek | Effective: 12 April 2026 | England & Wales

This Privacy Policy explains how Chilli Digital t/a Peek ("Peek", "we", "us") collects, uses, and protects your personal data when you visit peek.ad or engage our services. We comply with the UK GDPR and the Data Protection Act 2018.

Who We Are Chilli Digital, trading as Peek, is a Google Shopping management and feed optimisation agency based in Newcastle, UK. Data controller contact: hello@peek.ad

What Data We Collect We collect contact and enquiry data (name, email, business name) submitted via our website or Calendly; usage data (pages visited, IP address, browser/device info) via cookies and analytics; client data shared during onboarding (Google Ads access, Merchant Center data, Shopify details, campaign metrics); and any correspondence you send us. We do not knowingly collect data from under-18s.

How We Use Your Data To respond to enquiries and book calls; to deliver our services; to analyse and improve our website; to send service-related communications; and to comply with legal obligations. We will only contact you for marketing purposes with your explicit consent.

Legal Basis for Processing Contract (to fulfil service agreements); legitimate interests (running our business, responding to enquiries); consent (marketing and non-essential cookies); legal obligation (where required by law).

Cookies We use essential cookies (required for the site to work), analytics cookies (Google Analytics), and third-party cookies (e.g. Calendly). You can disable non-essential cookies via your browser settings.

Third Parties We do not sell your data. We share data only with trusted service providers including Google (Ads, Analytics, Merchant Center), Calendly, email providers, and hosting providers. All third parties are required to handle data securely. Where data leaves the UK, appropriate safeguards are in place.

Data Retention Enquiry data: up to 12 months if no contract is formed. Client data: duration of engagement plus 6 years. Analytics data: per platform retention settings. Data is securely deleted or anonymised after these periods.

Your Rights Under UK GDPR you have the right to access, rectify, erase, restrict, or port your data, and to object to processing or withdraw consent. Contact us at hello@peek.ad. You may also complain to the ICO at ico.org.uk.

Security We apply reasonable technical and organisational measures to protect your data. No internet transmission is fully guaranteed to be secure.

Changes We may update this policy periodically. The current version is always at peek.ad/privacy.

Contact Chilli Digital t/a Peek | Newcastle, UK | hello@peek.ad | peek.ad